This watch collection is a new philosophy. A concept that has never existed before. Stop the Time Watch

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Does the Red Button?
Stop the Time Watch Classic Shop Now

What? Does the Red Button?

Create Your Own Unique Pattern Of Moments:

When life brings you joy that seems too good to be true, What? Watch lets you stop the time to mark the moment on the watch face and pair it with a detailed story in the What? Now app.

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Does the Red Button?
Stop the Time Watch Modern Shop Now

What? Does the Red Button?

Create Your Own Unique Pattern Of Moments:

When life brings you joy that seems too good to be true, What? Watch lets you stop the time to mark the moment on the watch face and pair it with a detailed story in the What? Now app.

trophy
Tracking
Achievements
heart
Relationship
Diaries
checkboxes
Important
Decisions
travel
Travel
Moments
smile
Feeling
Happy
Does the Red Button?
Stop the Time Watch Radar Shop Now

What? Does the Red Button?

Create Your Own Unique Pattern Of Moments:

When life brings you joy that seems too good to be true, What? Watch lets you stop the time to mark the moment on the watch face and pair it with a detailed story in the What? Now app.

trophy
Tracking
Achievements
heart
Relationship
Diaries
checkboxes
Important
Decisions
travel
Travel
Moments
smile
Feeling
Happy
Does the Red Button?
Stop the Time Watch Pocket Shop Now

What? Does the Red Button?

Create Your Own Unique Pattern Of Moments:

When life brings you joy that seems too good to be true, What? Watch lets you stop the time to mark the moment on the watch face and pair it with a detailed story in the What? Now app.

trophy
Tracking
Achievements
heart
Relationship
Diaries
checkboxes
Important
Decisions
travel
Travel
Moments
smile
Feeling
Happy
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Style is an attitude

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One Less Thing to Charge
Stop the Time Watch Radar Shop Now

One Less Thing to Charge

All models in the Stop The Time collection have separate batteries for digital and analog functions. This means a battery life of up to a year for digital functions, and years for the analog movement. These watches never need to be charged, just change the batteries when necessary.

What?Now
App

Our watches allow multiple moments to be remembered on the watch face and connect with What?Now, our mobile App, to continue the Story. The User's What?Now profile collects moments and creates personalized photographic stories that can be shared with friends on social media channels or within the App community.

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What?Now <br />
App
Stop the Time Watch Modern Shop Now

How it works 1 / seize the Moment.

We all have had moments in our lives that stand out among the others. Whether it’s the perfect ending to a night or the start of something great…

1 / seize the Moment.
Stop the Time Watch Classic Shop Now
2 / Stop the TIme.
Stop the Time Watch Radar Shop Now

How it works 2 / Stop the TIme.

… stop the time with What? Watch and help the moment to live on. By pressing the red button, you create a visible memory mark on the watch face that allows you to reflect on that moment everytime you glance at your watch. Organized by month, these marks create the unique pattern of moments in your life, visible throughout the whole year.

How it works 3 / Add more to it.

The moments from the watch are timestamped and synced with the app. The precise timestamp can be paired with photos and descriptions of the memory to provide an enhanced platform for reflection that preserves the connection to the moment in time, and allows you to remember it always.

Download the app What? Now from

Download on the App Store Android App on Google Play
3 / Add more to it.
4 / Share it with friends.

How it works 4 / Share it with friends.

Moments are meant to be shared. Whether the important people in your life were there or not, a moment can be shared with them through the social functions of What?Now. Friends can be allowed to view the important moments in your personal journey or can collaborate to create a story of shared experiences.

Download the app What? Now from

Download on the App Store Android App on Google Play

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Stop the Time Watch

Get the Stop the Time Watch

Document the prized moments of your life with our connected watch.

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What?Now App

Get the What?Now App

The complimentary app to our Stop The Time collection; capture precious life moments, share them with friends and re-live those times.

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